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Search results “Research analysis product design” for the 2014
GCSEPod DT - Graphic Products - Users, Needs, Research and Analysis
 
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Designers need to be able to identify problems, recognise a need, and produce a design brief and specification for their project. They also need to analyse the task and research what is needed for a successful project. Want to see more? Visit www.gcsepod.com or call 0191 2111 999
Views: 382 GCSEPod
Product Analysis
 
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Design Technology Lamp Analysis by Lucy Mann
Views: 888 Lucy Mann
Observational Research | School of Industrial Design | Academy of Art University
 
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Join the Industrial design team and test your powers of observation. We discuss observational research and analysis in a practical and useful way. Test your skills and learn a new process. Subscribe: https://www.youtube.com/user/academyofartu Established in 1929, Academy of Art University is the largest accredited private art and design school in the US. Visit http://academyart.edu to learn about total costs, median student loan debt, potential occupations and other information. Interested in learning more? Follow us below Visit us on the web: http://academyart.edu Like us on Facebook: https://www.facebook.com/AcademyofArtUniversity Follow us on Twitter: https://twitter.com/academy_of_art https://www.youtube.com/user/academyofartu
New product development
 
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In business and engineering, new product development (NPD) is the complete process of bringing a new product to market. A product is a set of benefits offered for exchange and can be tangible (that is, something physical you can touch) or intangible (like a service, experience, or belief). There are two parallel paths involved in the NPD process: one involves the idea generation, product design and detail engineering; the other involves market research and marketing analysis. Companies typically see new product development as the first stage in generating and commercializing new product within the overall strategic process of product life cycle management used to maintain or grow their market share. This video is targeted to blind users. Attribution: Article text available under CC-BY-SA Creative Commons image source in video
Views: 3843 Audiopedia
[DEFCON 19] Insecurity: An Analysis Of Current Commercial And Government Security Lock Designs
 
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Insecurity: An Analysis Of Current Commercial And Government Security Lock Designs Speakers: Marc Weber Tobias - Investigative Attorney and Security Specialist, Security.org Matt Fiddler - Security Consultant Tobias Bluzmanis - Security Consultant Lock manufacturers continue to produce insecure designs in both mechanical and electro-mechanical locks. While these devices are designed to provide secure access control to commercial and government facilities, in fact many do not. Recent disclosures with regard to extremely popular push-button locks have led to an expanded investigation into their technology and security by our research team. As a consequence, it appears that mechanical locks, as well as electro-mechanical locks that are compliant with government standards, may be subject to several different forms of compromise, thereby placing commercial and government facilities at risk. In this presentation, we will examine specific design parameters that are supposed to provide a high level of protection against covert entry for both commercial and government facilities, but do not. It would be logical to assume that the electronics and physical hardware within physical access security devices would work together and present a high level of difficulty in circumventing the requirements of these standards. Our research has disclosed that such is not the case in certain devices. Our investigation with regard to a specific manufacturer of extremely popular hardware discloses a lack of understanding with regard to security engineering and an inability to produce hardware that is immune to different forms of attack. We document three serious occurrences of security engineering failures with regard to different product designs, all intended to provide a certain level of security for commercial and government facilities. We will examine different designs, both mechanical and electronic, and why there is a basic failure in the most basic fundamentals of designing a secure device. Marc Weber Tobias is an investigative attorney and security specialist living in Sioux Falls, South Dakota. He is the principal attorney for Investigative Law Offices, P.C. and as part of his practice represents and consults with lock manufacturers, government agencies and corporations in the U.S. and overseas regarding the design and bypass of locks and security systems. Marc and his associates also conduct technical fraud investigations and deal with related legal issues. Marc has authored five police textbooks, including Locks, Safes, and Security, which is recognized as a primary reference for law enforcement and security professionals worldwide. The second edition, a 1400 page two volume work, is utilized by criminal investigators, crime labs, locksmiths and those responsible for physical security. A ten-volume multimedia edition of his book (LSS+) is also available online. Marc has written extensively about the security vulnerabilities of products and has appeared in numerous television and radio interviews and news reports as well as magazine articles during the past thirty years. He is a member of several professional organizations including the American Bar Association (ABA, American Society for Industrial Security (ASIS), Associated Locksmiths of America (ALOA), Association of Firearms and Tool mark Examiners (AFTE), American Polygraph Association (APA) and the American Police Polygraph Association (APPA). Matt Fiddler is a certified and registered locksmith and Security Professional with over 19 years of experience. Mr. Fiddler's research into lock bypass techniques have resulted in many public and private disclosures of critical lock design flaws. Mr. Fiddler began his career as an Intelligence Analyst with the United States Marine Corps. Since joining the commercial sector in 1992, he has spent the last 19 years enhancing his extensive expertise in the areas of Covert Entry Tool Design, Physical Security Consulting, Computer Forensics and Intrusion Analysis. Born in Caracas, Venezuela, Tobias came to the United States in 1995 and was granted citizenship in 2000. He has been a professional locksmith for the past 20 years. Tobias is an expert in Covert Methods of Entry and has developed many unique forms of bypass, custom tools, including a decoder for Medeco locks, which was the impetus for the book "Open in Thirty Seconds".
Views: 2646 TalksDump
Rochelle King: The complex relationship between data and design in UX
 
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Engineering a website is equal parts vision and adaptation...responding both to how users navigate the site and what new goals of the organization have emerged. Rochelle King, the senior designer at Spotify, was recently challenged to combine the many mismatched interfaces of Spotify into a single harmonious layout. She walks us through the process of redesigning a major website, revealing best practices for navigating the relationship between designers, data, and the people for whom it is built. Rochelle is Global VP of User Experience and Design at Spotify, where she manages the teams that are responsible for user research and designing the product experience at Spotify. Prior to Spotify, Rochelle was VP of User Experience and Product Services at Netflix, where she managed the Design, Enhanced Content, Content Marketing and Localization teams. Collectively, these groups were responsible for the UI, layout, meta-data (editorial and visual assets) and presentation of the Netflix service internationally across all platforms. Rochelle has over 14 years of experience working on consumer facing products. About the TED Institute: We know that innovative ideas and fresh approaches to challenging problems can be discovered inside visionary companies around the world. The TED Institute helps surface and share these insights. Every year, TED works with a group of select brands to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas. Learn more at http://www.ted.com/ted-institute Follow TED Institute on Twitter @TEDPartners Follow more business thinking worth sharing from TED at roi.ted.com
Views: 42718 TED Institute
Writing an Analysis and Design Specification
 
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How to plan out an Analysis of your research and use it to write a Design Specification
Views: 7881 j Howard
Google I/O 2014 - Don't Listen to Users, Sample Their Experience!
 
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Tomer Sharon Uncovering user needs is one of the most challenging aspects of product development. Oh-so-many organizations develop beautiful products and services nobody needs. The Experience Sampling Method is a simple research technique for uncovering user needs. In a typical Experience Sampling method, research participants are interrupted several times a day to note their experience in real time. In this talk, Tomer Sharon will demonstrate the method, how it can help developing the right product, describe how it has been applied at Google Search, and provide a short, practical how-to guide. Watch all Google I/O 2014 videos at: g.co/io14videos
Views: 18509 Google Developers
3 Minute Product Manager: Ethnographic Research
 
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Guidance for product managers to successfully manage ethnographic research - interviewing and observing customers (or potential customers) where they use your product or service.
Key Steps for Patent Landscaping Analysis
 
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► http://homelandscapingdesigns.aedvz.com ◄◄ THE MOST AWESOME COLLECTION OF LANDSCAPING IDEAS & DESIGNS THAT EXISTS!!! Key Steps for Patent Landscaping Analysis Patent landscaping is a complete analysis of extracted data related to a particular technology domain. These data includes past and present status of that technology in corresponding market, its future insights, associated IP information, competitive intelligence as well as technology transfer. Patent landscaping should be done in a proper way to get better results. Key steps for patent landscaping analysis 1. Determination & interpretation of client`s aim or purpose - Study of background information about the client`s aim or purpose. - Identification of technological aspect behind the client`s aim or purpose. - Figure out the need of market research level, where the client wants to launch his product that may be either at national level or global level. 2. Setting up of a keywords library to discover the new queries - Identify the related significant terms. - Search proper synonyms words for these terms. - Identify the proper keywords, directly from the invention background & its technological aspects. 3. Data extraction with better patent portfolio management - To proofread the results of novelty or patent search, non-patent literature (or scientific literature) search is also required. - During searches, appropriate filters or restrictions should be taken such as priority date (or date of filing), IPC class, USPTO class, patent expiry date etc. 4. Design a primary format for landscaping report and consult with client - Discuss already searched technology curves and trends with client. - Try to solve out confusions or problems related to landscaping search results. - Prepare a flow chart or work flow type report using your assumptions or ideas related to client`s aim or question. 5. Re-establishment of keywords library for final search and analysis - Add new terms or concepts those are generated after consulting with client. - Finalise the aim of landscaping search. 6. Cover all relevant area regarding to technology advancement and market research - Freedom to Operate (FTO) search is required such as when a client wants to launch his product or technology in particular country, then FTO search is necessary to avoid the risks of infringements. - Appropriate awareness of IPR laws related to client`s aim or purpose. - Procedures and regulatory fillings should be known before the launching of new product or technology. - Non-patent literature search provides more effective and proof read results. - Relevant IP market research about competitor companies or big players of same technological field. - Proper SWOT analysis is required to generate more future insights for the new product or technology. - White space and gap analysis is also important to find safe and potential research domain. - Propose a better and strategic business planning for new product or technology that is going to be launched. 7. Assemble all extracted data and arrange them in the final report format - Use of proper data representation tools such as charts, graphs, tables, work-flows etc. - Write down all references or links. backyard landscaping design small backyard landscaping small backyard landscaping ideas backyard landscaping ideas pictures ideas for front yard landscaping front yard landscaping pictures front yard landscaping photos pictures of front yard landscaping photos of front yard landscaping home garden landscaping home and garden landscaping home & garden landscaping garden landscaping rocks rock garden landscaping free garden plan garden plans landscaping designs free garden landscaping designs backyard landscaping designs front landscaping designs landscaping ideas backyard pictures pictures of backyard landscaping ideas landscaping ideas design simple landscaping ideas small yard landscaping ideas
How to support Research with Theoretical and Conceptual Frameworks
 
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Supporting Research with Theory I was asked: “how do you support your study relationship based on a theoretical or conceptual framework?” This video gets you to think about … 1) Is your question about a particular theory? 2) Is theory used to justify your question? 3) Is theory used to organize your findings? 4) Is your research about generating a new theory? 5) Is theory useful to explain the context or researcher stance? 6) Is a conceptual framework needed? Examples: Killam, L. A, & Carter, L. M. (2010). Challenges to the student nurse on clinical placement in the rural setting: A review of the literature. Rural and Remote Health, 10(online), 1523. http://www.rrh.org.au/articles/subviewnew.asp?ArticleID=1523 Killam, L. A., & Heerschap, C. (2012). Challenges to student learning in the clinical setting: A qualitative descriptive study. Nurse Education Today. doi: 10.1016/j.nedt.2012.10.008 http://www.nurseeducationtoday.com/article/S0260-6917(12)00360-7/abstract Killam, L. A., Montgomery, P., Raymond, J. M., Mossey, S., Timmermans, K. E., & Binette, J. (2012). Unsafe clinical practices as perceived by final year baccalaureate nursing students: Q methodology. BMC Nursing. doi: 10.1186/1472-6955-11-26 http://www.biomedcentral.com/1472-6955/11/26 Related Links: http://libguides.usc.edu/content.php?pid=83009&sid=618409 http://currentnursing.com/nursing_theory/research_and_nursing_theories.html Further Reading: http://www.sagepub.com/upm-data/48274_ch_3.pdf http://youstudynursing.com/ Research eBook on Amazon: http://amzn.to/1hB2eBd Check out the links below and SUBSCRIBE for more youtube.com/user/NurseKillam For help with Research - Get my eBook "Research terminology simplified: Paradigms, axiology, ontology, epistemology and methodology" here: http://www.amazon.com/dp/B00GLH8R9C Related Videos: http://www.youtube.com/playlist?list=PLs4oKIDq23AdTCF0xKCiARJaBaSrwP5P2 Connect with me on Facebook Page: https://www.facebook.com/NursesDeservePraise Twitter: @NurseKillam https://twitter.com/NurseKillam Facebook: https://www.facebook.com/laura.killam LinkedIn: http://ca.linkedin.com/in/laurakillam
Views: 107310 NurseKillam
The IKEA Group - The Story of How We Work
 
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To create a better everyday life for the many people: that is the IKEA vision. But, what exactly do we mean by this? How can a home furnishing company create a better everyday? http://www.IKEA-usa.com We believe quality and design should be affordable to many. We use the five elements of "democratic design" -- form, function, quality, sustainability and a low price. So instead of thinking outside the box, we got rid of it. At IKEA, we want to inspire people to create the home they dream of. Follow us on a journey from home through design, supply and distribution to find out how they come together to create quality products at low prices. To us, creating a better everyday life for the many people also means making a difference for the people and communities where we work. This film lets you know more about how.
Views: 216039 IKEA USA
Narrative Research
 
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Copy of None-- Created using PowToon -- Free sign up at http://www.powtoon.com/ . Make your own animated videos and animated presentations for free. PowToon is a free tool that allows you to develop cool animated clips and animated presentations for your website, office meeting, sales pitch, nonprofit fundraiser, product launch, video resume, or anything else you could use an animated explainer video. PowToon's animation templates help you create animated presentations and animated explainer videos from scratch. Anyone can produce awesome animations quickly with PowToon, without the cost or hassle other professional animation services require.
Views: 22730 Sherry Cuku
Understanding Segmentation Analysis for Marketing Strategy
 
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This video describes the market segmentation process, and then demonstrates how to use Marketing Engineering software to run the analysis. It focuses on how to interpret the output of the analysis, but also covers some info on data collection and survey design as well as, selecting a target, product market fit, and go to market strategy. The video includes pointers for the students of Conor Henderson, Rob Palmatier, Oliver Rust and others may also appreciate the pointers for their segmentation analysis case (Conglomerate INC.'s New PDA) https://www.decisionpro.biz/ is where you can access the software demonstrated in this video.
Views: 36053 Conor Henderson
Conjoint with Marketing Engineering ... so you can give the people what they want
 
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This video is for Marketing Strategy students. It demonstrates how to set up a conjoint study, estimate part-worth utilities from ratings of product bundles, and run simulations to estimate the impact of new products on the marketplace. Hopefully it can aid in understanding design trade-offs, such that when its time to innovate, you can give the people what they want. The Marketing Engineering software demonstrated can be found here http://decisionpro.biz/ It provides the basics to do all the major analyses to support data driven decision making ~ from analysis to insight
Views: 13102 Conor Henderson
Research Design and Analysis
 
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Research Design and Analysis
Views: 50 Abby Wiseley
Part 2 : Conceptualizing product design
 
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This is the second part of a 30 day series that 'Demystifies hardware products' and shows how they are built from scratch. We hope this is useful to entrepreneurs, followers of our product and even to skeptics of hardware startups !
Views: 328 lukupMedia
Case Study
 
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Let's go on a journey and learn how to conduct case studies!
Views: 304962 ChrisFlipp
Analysis of Product End of Life using the LeanDFD EoL module
 
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A presentation by Marti Rossi of the Universita Politecnica delle Marche, recorded as part of a Research Showcase presented as part of the G.EN.ESI project - Integrated software platform for Green ENgineering dESign and product sustainability
Views: 90 G.EN.ESI
Marc - Integrated Virtual-Physical Product Development Strategy, Power Transmission Systems
 
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For more information, pleas visit: http://www.mscsoftware.com/product/marc CAE is widely used in new product research and development in almost every industry. CAE makes the Virtual Product Development (VPD) possible to reduce product development cost, shorten time to market and improve product quality simultaneously. CAE is beginning to take centre stage in the new product design and development. Litens products are relatively small in size, but involve extremely nonlinear contact situations that are complicated enough to challenge both virtual simulation and physical testing for studying the product behaviour in product development stage. An integrated virtual-physical product development strategy has been introduced at Litens. This presentation discusses how to build up a "hybrid" virtual-physical R&D strength, how virtual simulation and physical testing complement each other in product development, in addition to sharing Dr. Jia's vision on the future CAE--VPD in the new product R&D.
Views: 409 MSC Software
7 tips for good survey questions
 
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Coming up with survey questions seems like a simple task at first, but in order to receive meaningful responses one has to be strategic with question structure. Political Science Professor Kenneth Fernandez gives seven tips on how to craft clear and useful survey questions.
Views: 116978 Elon University Poll
3 Minute Product Manager: Business Case for New Products
 
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Guidance for product managers on creating a new product business case - an investment proposal for a new product or service. A business case includes market analysis, strategy, product definition, value proposition, go-to-market plans and financials.
Design of Steel Deck Diaphragms
 
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http://skghoshassociates.com/ For the full recording: http://www.secure.skghoshassociates.com/product/show_group.php?group=60140318v This web seminar covers the design and analysis of untopped and topped steel deck diaphragms, including examples. The SDI Diaphragm Design Method and AISI Test Standards for Connections and Diaphragms are also covered. Special attention is given to seismic design considerations and the latest seismic research involving steel deck diaphragms. At the conclusion of the presentation, the viewers will have a better understanding of steel deck diaphragm behavior and technical resources available to assist them on future projects.
Views: 14847 SKGAssociates
Qualitative + Quantitative UX Research
 
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All UX research has elements of qualitative and quantitative data. This video looks at four different UX research scenarios, and teases out the qualitative and quantitative data in them.
Views: 7089 UX School
Facility Layout - Operations Sequence Analysis
 
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Making the design of a new facility as efficient as possible with the the distance travelled by a group of users reduced. Non adjacent loads are used as a weighting system that allows you the designer to compare different layouts. Works for both minimizing traffic for efficiency but also maximizing traffic for increased in-store time of customers.
Views: 39039 ob wex
Business plan part 5 - market analysis
 
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A German Internet Marketer tells his secret - http://www.the-next-revolution.com/ We move on to the next point, the market analysis: in which market segment do I wish to be active? What is the nature of this market? The first thing to consider is your target group. Consider this question: who are you trying to reach? Many people respond, “Oh, everyone. Everyone has to eat. Everyone has to go to the hairdresser. My target group is everyone.” When you take this approach, you are near enough condemning yourself to failure. Though it might seem tricky, it’s crucial that you specify your target group. Where do they live? What do they do? How old are they? What kind of hobbies do they have? Am I targeting males or females? Define your target group very clearly. Some firms even sketch out their target group without familiarising themselves with their targets in real life – they have no customer contact. They pull together an image of how they see their typical customer, and proceed according to that. This is because, nowadays, it is impossible to design a catch-all product or service. Everyone has their own individual identity. You must identify a particular target group and establish yourself within it. Later, you will have chance to expand; but you should begin with a relatively clear-cut target group. When you have recruited this group as fans of your product or brand, you can start to broaden your horizons a little. Consider where else your product could have relevance. Or perhaps you could expand your range of products within this particular target group. Whatever you decide to do later, it is crucial that you identify precisely who you target group is. Do not adopt this “for-all” approach - the mentality that all who pass by your store will automatically become your customers. This will not be the case. If you try to accommodate this, you will end up with an assortment of goods that - like your target group - is not clearly defined. Imagine someone entering your shop. “What is this place actually for?” they will ask themselves. “What’s this? Is this a toyshop or a shoe shop or a shop for fur coats? There’s nothing they don’t sell!” Without a clear-cut target group, you’ll end up offering a confusing, nonsensical array of products. You won’t win any proper customers, and the whole thing will be doomed to fail from the off. The target group is crucial! Next to be addressed, of course, are your competitors: who is already established in the market? What are their strengths and weaknesses? It happens frequently that a budding entrepreneur will get their venture going and only realise afterwards that there’s an identical store two streets away. Now, this doesn’t necessarily have to be a disaster: you can drive your competitors out of the market. However, this will be considerably more difficult than simply establishing a business for which there is no competition.
Views: 16487 Henning Glaser
From Feedback to Feature
 
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Want to learn how to bring in research methods, customer insight, and analysis when designing new features or product UI? In this talk, we will show you how to pull insight from customer interviews, distill that into actionable infographics, and create guiding principles that drive your design.
Views: 296 Atlassian
Hypothesis Testing: Levels of Product Analysis
 
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This video is part of a series about hypothesis testing new product ideas. In this video we’ll take a look at the importance of understanding what you are testing and why by looking at different levels of product analysis.
Views: 2066 Product Talk
Creating personas for effective user stories
 
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In this preview from his Creating Effective User Stories course, Jeremy Jarrell discusses the details that go into a persona and the steps to creating one. Watch this full HD course here: http://pluralsight.com/courses/creating-effective-user-stories -~-~~-~~~-~~-~- Push your limits. Expand your potential. Smarter than yesterday- https://www.youtube.com/watch?v=k2s77i9zTek -~-~~-~~~-~~-~-
Views: 39649 Pluralsight
What A/B Testing is & How to Use It
 
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Watch the updated video here: https://youtu.be/_E2tErf8esk 5 minutes that will teach you everything you need to know about A/B testing, multivariate testing and page optimization. Try Kentico EMS now or ask for a 1-on-1 demo at http://kentico.com. Find out how to use A/B and multivariate testing to optimize your website. Improve your users’ and visitor’ experience, increase conversions and let them bring more revenues to your business. With A/B testing you can test more landing page or web form variants against each other – and since it’s based on real data, you can decide which variant works/converts the best. With Kentico A/B testing your visitors will help you make your website better. It’s hard to say what they are looking for unless you use A/B testing. Let them decide what they want and make them happy – let them spend more money on your website and make your boss happy too.
Views: 111496 Kentico
Analysis of chosen product:ethnography.
 
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AS F522:product design.
UX Salon 2014 - From lost tribes to engaged users: Ethnography and UX / Elad Ben Elul
 
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Interaction design and UX are in growing demand as product developers place more and more emphasis on the communication between users and digital products. While spending hours planning wireframes and designing the users’ technological journey, we hardly stop and ask: who are our users? Do Hasidic Jews need the same smartphones as the secular community? Does Facebook play the same role in England as in South America? Do teenagers use mobile phone cameras like pensioners? These questions are constantly explored by companies such as Microsoft, Intel, Amazon, Nokia and Coca Cola. By hiring digital anthropologists who provide on the ground analysis, product development teams today are able to stay at the forefront of their industry. Join Elad Ben-Elul to discover the impact of anthropology and ethnography as an integral method to improve product design and marketing. Learn how you can become an ethnographer yourself to find out what people need but don’t even know they want. Elad will discuss the role of ethnography in start-ups, the link between ethnography and UX and the upcoming research field of digital anthropology. Practical tips about how anyone can become an ethnographer are also included. http://www.uxsalon.com/
Views: 2041 UX Salon
Automotive New Product Market Research and Product Launches
 
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In the automotive aftermarket, new products grow your business. Sometimes, knowing which direction to go can be confusing, or can lead to expensive mistakes. New product research lets you make informed decisions based on direct feedback from customers, or from car and truck enthusiasts. New product research can be customized to fit any budget, and we can product research using surveys, online focus groups, traditional focus groups, market trends analysis, and more. Raise your chance of success and reduce your speed to market and your product development costs. We also specialize in brand awareness research and market share research.
Views: 104 Hedges & Company
Ricardo - World Class Engineering, Research & Development
 
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Ricardo is a global strategic, technical and environmental consultancy. It is also a specialist niche manufacturer of high performance products. The company employs over 2,100 professional engineers, consultants and scientists who are committed to delivering outstanding projects focused on class-leading innovation in our core product areas of engine, transmission, vehicle, hybrid and electrical systems, environmental forecasting and impact analysis. Our activities cover a range of market sectors including passenger car, commercial vehicle, rail, defence, motorsport, motorcycle, off-highway, marine, clean energy and power generation and government. Our client list includes the world's major transportation original equipment manufacturers, supply chain organisations, energy companies, financial institutions and government agencies. Learn more about our services via our website: https://ricardo.com/
Views: 12240 RicardoGroup
Measuring Product "Coolness" -- Developing a Measurement Instrument
 
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Full Title: Measuring Product "Coolness" -- Developing a Measurement Instrument Authors: Carol Farnsworth, Karen Holtzblatt, Shantanu Pai, Theo JW Held, Sally Lawler Kennedy, Eli Wylen, Pallavi Kutty, Kelley Wagg Abstract: Cool products provide a leap in value and they increase a company's market share. The widespread adoption of iOS and Android devices resulted in a radical change in the role of technology in people's lives. And anecdotally people exclaimed about how "cool" their devices were; "I can't go back" to what I had before and "I can't stop talking about it—it's so cool!" In 2010 InContext Design launched The Cool Project to understand the underlying principles which make a product "cool." The research goal was to discover the core drivers of the cool user experience. This consumer research used qualitative research to identify seven core constructs associated with "coolness" that appeared independently of device or software or even technology product. In 2011 SAP became interested in developing a metric to measure "coolness" and in a joint research effort with InContext Design validated the constructs with business users and co-designed a cool metric. The final result is a repeatable process for measuring cool through a quick survey, the results of which provide implications to product teams on how to improve their products to increase "coolness". This case study outlines the process of using qualitative data to design a valid quantitative measure. DOI:http://doi.acm.org/10.1145/2559206.2559968
Hidden connections - Data analysis in brain and supermarket
 
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Neuroscientist Sonja Grün uses methods from retailing market research to understand how neurons cooperate.The statistical method known as "frequent itemset mining" (FIM) finds groups of objects in large volumes of data quickly and efficiently and counts their frequencies. In retailing market research, this is used, for example, to identify products that are often purchased together. In brain research, a modified version of the FIM method helps to distinguish behaviour-dependent activity patterns from random patterns. This enabled Jülich scientists to establish which of the simultaneously active neurons form a functional group, for instance while the eye focuses on a given object. (mb) A film by Johannes Faber and Gunnar Grah
Recorded Webinar: ROI of CFD with SolidWorks Flow Simulation
 
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Aberdeen Group, a leading consulting and research organization, recently conducted an in-depth study of how companies impacted by Fluid Flow are assessing product behavior with Computational Fluid Dynamics (CFD) analysis and are getting high ROIs. A 'get it right the first time' product development strategy is key to decreasing time to market while delivering the highest quality product. Learn how to get the best ROI on your product development with CFD analysis as part of your design process. See the additional benefits of SOLIDWORKS Flow Simulation here: http://www.solidworks.com/sw/products/simulation/flow-simulation.htm.
Views: 1246 SOLIDWORKS
2. 10-Step Design Process and Dieter Ram (Sample Lecture)
 
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MIT ESD.051J Engineering Innovation and Design, Fall 2012 View the complete course: http://ocw.mit.edu/ESD-051JF12 Instructor: Blade Kotelly, Joel Schindall Students will learn about the 10-step design process and explore how to apply this process to various design projects via working on real-life examples with peers in class. License: Creative Commons BY-NC-SA More information at http://ocw.mit.edu/terms More courses at http://ocw.mit.edu
Views: 36602 MIT OpenCourseWare
How To Create A Customer Journey Map
 
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http://uxmastery.com Megan Grocki breaks down what a customer journey map is, and how to create one for your next user experience design project. Illustrations by Robin Cave; music by http://podingtonbear.com
Views: 366308 UX Mastery
Process Episode 6: Analysis and Design
 
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Originally Uploaded on Lockstin2 (now known as Gnoggin) back in July, 2011. This series was made for a High School project. Anderson New Technology High School.
Views: 161 Austin Lockwood
Optimizing Pricing and Profit for a New Product Using Conjoint Analysis and Excel
 
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This video shows you how to use the output from a SPSS Conjoint Analysis to determine (a) which new product combination, and (b) the optimal pricing of that new product, that will result in maximized profits. This video assumes you already have a basic familiarity with conjoint analysis and that you can run a conjoint analysis within SPSS. This video is about what you do AFTER you run the conjoint analysis. There are numerous assumptions made throughout the exercise to simplify the task. If you are ambitious and would like to apply this technique to a real world business problem, I would encourage you to contact me so that we can talk about appropriate assumptions for your particular business case.
Type I and II Errors, Power, Effect Size, Significance and Power Analysis in Quantitative Research
 
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There is a mistake at 9.22. Alpha is normally set to 0.05 NOT 0.5. Thank you Victoria for bringing this to my attention. This video reviews key terminology relating to type I and II errors along with examples. Then considerations of Power, Effect Size, Significance and Power Analysis in Quantitative Research are briefly reviewed. http://youstudynursing.com/ Research eBook on Amazon: http://amzn.to/1hB2eBd Check out the links below and SUBSCRIBE for more youtube.com/user/NurseKillam Quantitative research is driven by research questions and hypotheses. For every hypothesis there is an unstated null hypothesis. The null hypothesis does not need to be explicitly stated because it is always the opposite of the hypothesis. In order to demonstrate that a hypothesis is likely true researchers need to compare it to the opposite situation. The research hypothesis will be about some kind of relationship between variables. The null hypothesis is the assertion that the variables being tested are not related and the results are the product of random chance events. Remember that null is kind of like no so a null hypothesis means there is no relationship. For example, if a researcher asks the question "Does having class for 12 hours in one day lead to nursing student burnout?" The hypothesis would indicate the researcher's best guess of the results: "A 12 hour day of classes causes nursing students to burn out." Therefore the null hypothesis would be that "12 hours of class in one day has nothing to do with student burnout." The only way of backing up a hypothesis is to refute the null hypothesis. Instead of trying to prove the hypothesis that 12 hours of class causes burnout the researcher must show that the null hypothesis is likely to be wrong. This rule means assuming that there is not relationship until there is evidence to the contrary. In every study there is a chance for error. There are two major types of error in quantitative research -- type 1 and 2. Logically, since they are defined as errors, both types of error focus on mistakes the researcher may make. Sometimes talking about type 1 and type 2 errors can be mentally tricky because it seems like you are talking in double and even triple negatives. It is because both type 1 and 2 errors are defined according to the researcher's decision regarding the null hypothesis, which assumes no relationship among variables. Instead of remembering the entire definition of each type of error just remember which type has to do with rejecting and which one is about accepting the null hypothesis. A type I error occurs when the researcher mistakenly rejects the null hypothesis. If the null hypothesis is rejected it means that the researcher has found a relationship among variables. So a type I error happens when there is no relationship but the researcher finds one. A type II error is the opposite. A type II error occurs when the researcher mistakenly accepts the null hypothesis. If the null hypothesis is accepted it means that the researcher has not found a relationship among variables. So a type II error happens when there is a relationship but the researcher does not find it. To remember the difference between these errors think about a stubborn person. Remember that your first instinct as a researcher may be to reject the null hypothesis because you want your prediction of an existing relationship to be correct. If you decide that your hypothesis is right when you are actually wrong a type I error has occurred. A type II error happens when you decide your prediction is wrong when you are actually right. One way to help you remember the meaning of type 1 and 2 error is to find an example or analogy that helps you remember. As a nurse you may identify most with the idea of thinking about medical tests. A lot of teachers use the analogy of a court room when explaining type 1 and 2 errors. I thought students may appreciate our example study analogy regarding class schedules. It is impossible to know for sure when an error occurs, but researchers can control the likelihood of making an error in statistical decision making. The likelihood of making an error is related to statistical considerations that are used to determine the needed sample size for a study. When determining a sample size researchers need to consider the desired Power, expected Effect Size and the acceptable Significance level. Power is the probability that the researcher will make a correct decision to reject the null hypothesis when it is in reality false, therefore, avoiding a type II error. It refers to the probability that your test will find a statistically significant difference when such a difference actually exists. Another way to think about it is the ability of a test to detect an effect if the effect really exists. The more power a study has the lower the risk of a type II error is. If power is low the risk of a type II error is high. ...
Views: 87550 NurseKillam
How stores track your shopping behavior | Ray Burke | TEDxIndianapolis
 
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This talk was given at a local TEDx event, produced independently of the TED Conferences. Why are companies so intent on using technology to track our behavior? Our actions reveal what we desire, how we shop, and why we buy. Retailers can now learn so much more about shopper behavior than ever before, and while these “big data” applications create concerns about privacy, the detailed data can be used to design stores, product offerings and promotions that connect with our interests, speed up the shopping process, and help us find items we will buy. These new tools are critical to improving store efficiency and shoppability; and offer a vision of the future of retailing. Raymond R. Burke (Bloomington, IN USA) is the E.W. Kelley Professor of Business Administration at Indiana University’s Kelley School of Business, and founding director of the School’s Customer Interface Laboratory, a state-of-the-art facility for investigating how customers interact with new retail environments and technologies. His research focuses on understanding the influence of point-of-purchase factors–including new products, product packaging, pricing, promotions, assortments, and displays–on consumer shopping behavior. Dr. Burke has served on the faculties of the Harvard Business School and the University of Pennsylvania’s Wharton School. His articles have appeared in several major journals, including the Harvard Business Review, the Journal of Consumer Research, the Journal of Marketing, and Marketing Science. About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Views: 196402 TEDx Talks
Camberley Bates & Evaluator Group's Latest Solid State Research
 
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Boulder, CO (PRWEB) September 23, 2014. Solid State Technology has become an integral part of addressing storage needs for IT Enterprises. There are a wide variety of architectural implementations for Solid State Storage Systems, which can cause confusion over their value and performance in different environments. To help reduce this confusion, Evaluator Group has expanded its Solid State Systems coverage to now include Product Analyses of major and leading start-up vendors. Product Analyses are deep-dives into product architecture and advanced features with commentary from Evaluator Group on perceived strengths and weaknesses. The IBM FlashSystem Product Analysis is available for free with registration. “Over the next three years Evaluator Group expects Solid State Storage Systems to be the architecture adopted for primary storage,” said Camberley Bates, Managing Partner & Analyst at Evaluator Group. “Performance to reduce latency and improve consistency, along with reliability and efficiency functionality will drive this change. It is important IT end users understand the trade-offs of design and technical implementation to best suit their needs.” See the video with Camberley Bates discussing the emerging role of Solid State Storage Systems in the enterprise. Evaluator Group provides independent research materials and analyst expertise to reduce risk in product selection. Using the Solid State Evaluation Guide to understand the critical technology characteristics, IT end users can clearly identify their requirements and priorities. The Solid State Comparison Matrix allows for side-by-side comparison of product specifications and capabilities. Evaluator Group guides IT end users through the process with product reviews and expertise on managing and conducting a Proof of Concept. Evaluator Group Solid State Storage Systems coverage includes products specifically designed to exploit the characteristics of all solid state deployment. The coverage includes all solid state storage systems, existing HDD designs that have been altered to exploit solid state and new hybrid designs. The latest addition to the research area are Product Analyses for 15 vendors, including: Cisco, EMC, Hitachi Data Systems, HP, IBM, Kaminario, NetApp, Nimble Storage, Nimbus Data,PureStorage, SanDisk SolidFire, Tegile, Tintri and Violin Memory. Premium subscriptions are required to access the research materials and begin at $2750 for IT end-users. A free sample document, IBM FlashSystem Product Analysis, is available via registration to non-premium subscribers. About Evaluator Group Evaluator Group Inc., a technology research and advisory company, has been covering Information Management, Storage and Systems for over 15 years. Executives and IT Managers use us daily to make informed decisions to architect and purchase systems supporting their digital data. We surpass the current technology landscape by defining requirements and providing an in-depth knowledge of the products as well as the intricacies that dictate long-term successful strategies. For an overview of our analysts and more information, watch this brief video. Press Contact: For more information about Evaluator Group contact Caitlin McCluskey at 303.221.7867 x1008 or [email protected]
Views: 284 EvaluatorGroup
Arahealth Medtech: Design, develop and manufacture products and specialised software for healthcare
 
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http://www.arahealth.com - At Medtech, they design, develop and manufacture products and specialised software for healthcare. From patient-nurse call systems, management of prior appointments and telecare services to the design of intelligent rooms for hospitals. Research, health system improvement and technological development are their primary objectives. They are developing technologies such as wireless out-patient call systems and intelligent environments through sensorization - aiming always to find solutions that improve people's quality of life. Good management of the health system's auxiliary services is essential for the centres to work efficiently. In order to achieve this, Arahealth has developed the best hospital management systems, including medical agendas and telecare services. Having patients and the various professionals informed at all times, maintaining permanent control over their condition and telematics services to achieve immediate help are just some of the practicalities that go towards achieving completely effective healthcare. All of this research, software development and health product manufacturing provide Arahealth with the latest and most innovative solutions in medical ICTs - being able to provide the centres with better services and the most modern health installations.
Views: 173 Arahealth
Fund Portfolio - Design Process by Engineer
 
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This video discusses the process, an engineer might use to design a mutual funds portfolio. It consists of: 1. Research 2. Analysis for scoring and ranking 3.Synthesis for target allocation and optimization
How to Use a Morphological Matrix
 
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A Morphological Matrix is a great tool to use for generating ideas!-- Created using PowToon -- Free sign up at http://www.powtoon.com/ . Make your own animated videos and animated presentations for free. PowToon is a free tool that allows you to develop cool animated clips and animated presentations for your website, office meeting, sales pitch, nonprofit fundraiser, product launch, video resume, or anything else you could use an animated explainer video. PowToon's animation templates help you create animated presentations and animated explainer videos from scratch. Anyone can produce awesome animations quickly with PowToon, without the cost or hassle other professional animation services require.
Views: 10191 Deirdre Kelly
Webinar: Reliability of Materials | Philips Innovation Services
 
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Get an overview of Reliability and how to pro-actively build in reliability during the product creation process. The reliability of your product depends on the materials used, so knowing how materials behave during product use is essential to building in reliability. Sonja Aarts, Consultant in Quality and Reliability in Philips Innovation Services, has nearly 20 years of experience in various areas of Quality and Reliability problem solving. Are you looking for partner to help you in quality and reliability? Check out our services in Design for Reliability Solutions: https://www.innovationservices.philips.com/looking-expertise/design-for-reliability-solutions/ Here she sets out an overview of: #Short introduction to Reliability: Quality vs. Reliability - The distinction between quality and reliability - Introduction to reliability engineering #Reliability of hardware and the Load-Strength-Decay (LSD) model #How to predict the reliability of your product: Pro-actively building in reliability during the product creation process by data-based decision making #Real-life examples

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